Good day. I created a video with my good friend Craig Wallander describing how to come up with a character. He has at least 3 different personas for different events. I hope this helps anyone just starting out or trying to decide which direction to go.
https://www.youtube.com/watch?v=CXPsR9cl0og (https://www.youtube.com/watch?v=CXPsR9cl0og)
Great video Craigmeister !!! glad you made it and hope you make more with a variety of guests.